“The marketing rule of 7 is a marketing principle that states a potential customer must see a message at least 7 times before they'll take an action. This marketing principle is a maxim that was developed in the 1930s by the movie industry, which found through research that a potential moviegoer had to see a movie poster at least seven times before they would go to the theatre to see a movie. If the marketing rule of 7’s was relevant back in the 1930s when television and radio were limited, o...
The Marketing Rule of 7
